SEO and GEO that rank and get cited
Search now starts in two places: Google's results and the AI answers your customers read first. We run SEO and generative engine optimization as one program so you show up in both.
LA Clippers · Miami HEAT · Corsair · Azamara · Miami
Search has two front doors now
SEO and GEO services keep you ranking in Google while generative engine optimization gets your business cited in the AI answers buyers now read first, from ChatGPT and Claude to Perplexity and Google AI Overviews.
Most SEO shops still sell blue-link rankings and stop there, even as the buying conversation moves into AI answers. We run both as one program. Because we build on Astro, Next.js, and Sanity instead of a WordPress plugin pile, the foundations AI engines reward are already in place: clean markup, real schema, fast pages, and content your team owns. Then we track where you actually show up, so answer engine optimization becomes a measurable result.
What we deliver
A done-for-you program covering the technical foundation, the content, the citations, and the measurement.
SEO and GEO audit
We review your rankings, technical health, schema, and current visibility across Google and the AI engines, then map the gaps keeping you out of the answers buyers read first.
Technical foundation and schema
Clean markup, real structured data, fast pages, and a crawlable architecture on Astro, Next.js, and Sanity. AI engines need these to read and cite you.
Answer-ready content
Content structured for both Google and generative engines, with front-loaded answers and citation-worthy depth your team can edit in Sanity.
Citation and authority building
Entity optimization and authoritative mentions across the sources AI models cross-check, so your brand shows up in the consensus answers are pulled from.
Closed-loop tracking
We track where you rank in Google and where you get cited in AI answers, tie both to traffic and revenue, and report what we changed to move each one.
How the program runs
Four phases that move from diagnosis to compounding results, tuned against what the data shows.
Audit and map
We benchmark your current rankings and AI-answer visibility, then prioritize the gaps with the most upside for traffic and citations.
Fix the foundation
We ship clean markup, real schema, and fast pages so Google and generative engines can parse your site and trust it as a source.
Build content and citations
We produce answer-ready pages and earn authoritative mentions, structured so both classic search and AI engines surface you.
Measure and iterate
We watch rankings and AI citations together, attribute them to revenue, and feed what works back into the next round of work.
How we compare
How the common options stack up against a combined SEO and GEO program.
| Criteria | PageLyft | Traditional SEO agency | Link-building shop | Doing nothing |
|---|---|---|---|---|
| AI answer visibility | Tracked and optimized across ChatGPT, Claude, Perplexity, and AI Overviews | Ignored. Reporting stops at Google rankings | Not part of the engagement | Competitors get cited while you stay invisible |
| Technical foundation | Astro, Next.js, and Sanity with clean markup and real schema | Whatever the CMS allows, often a WordPress plugin pile | Left untouched | Whatever you have today, aging quietly |
| Content ownership | You own and edit it in Sanity without a developer | Often gated behind their team or a page builder | Not addressed | Static and going stale |
| How results are measured | Traffic, citations, and revenue, tracked closed-loop | Keyword positions and backlink counts | Links shipped | Nothing you can verify |
| Operating model | Done-for-you | Retainer, billed by the hour | Volume packages | On you |
How the alternatives stack up for a mid-market search program.
Roughly eight years of client delivery behind the method
Verifiable work from prior enterprise engagements. We will not promise a citation count we cannot stand behind. What we will say is that the discipline behind launches for the Miami HEAT, LA Clippers, Corsair, OriginPC, and Azamara, namely clean markup, fast pages, and structured content, is exactly what AI engines reward when they decide who to cite.
Who this is for
- Mid-market firms whose buyers research in ChatGPT and Perplexity long before they reach a sales call.
- Businesses on dated WordPress sites that AI engines struggle to parse, structure, and cite.
- Growth-stage companies that want to win share of voice in AI answers before competitors lock it in.
- Teams who want to own and edit their own content in Sanity instead of filing a ticket for every change.
Questions, answered
What is generative engine optimization?
Generative engine optimization, or GEO, is the practice of getting your business surfaced and cited inside AI-generated answers from tools like ChatGPT, Claude, Perplexity, and Google AI Overviews. Instead of optimizing only for a blue-link ranking, you optimize the structure, clarity, and authority of your content so AI models pull from it when they assemble an answer for your buyer.
What is the difference between SEO and GEO?
SEO earns you a position in a list of links that a person clicks through. GEO earns you a mention inside the answer an AI engine writes, often before the user clicks anything. They share a foundation of clean structure, fast pages, and credible content, but they are measured differently. We run SEO and GEO services as one program so you rank in Google and get cited in the AI answers your customers now read first.
How do I get my website cited by ChatGPT and Perplexity?
AI engines cite sources that are easy to parse, clearly structured, and corroborated elsewhere. To get cited by ChatGPT and similar tools you need clean markup and real schema, content that front-loads direct answers, defined entities the model can recognize, and authoritative mentions across the web that AI models cross-check. We build all of that on a fast, structured stack rather than a plugin pile, which is exactly what these engines reward.
How much does generative engine optimization cost?
It depends on the state of your technical foundation, how much content needs restructuring, and how competitive your category is in AI answers. We scope each engagement to outcomes rather than a fixed hourly rate, and we tell you what the program targets before you commit. The fastest way to a real number is to request a quote so we can review your site first.
How do you measure AI search visibility?
We track where you get cited across ChatGPT, Claude, Perplexity, and Google AI Overviews, alongside your traditional rankings, then tie both to the traffic and revenue they produce. That closed-loop view shows your share of voice in AI answers over time and connects each change we make to a result you can verify, not just a keyword position on a report.
Does GEO replace traditional SEO?
No. GEO extends it. Buyers still search Google, and the technical foundations that earn rankings are the same ones that earn AI citations. Dropping classic SEO would forfeit traffic you already have, so we run both together. That is the point of treating search engine optimization and generative engine optimization as a single program.
Ready to get cited?
Request a quote and we will review your rankings and AI-answer visibility, then show you where the fastest gains are.